Cello AR /ar

// BRIEF

Gene therapy is HARD to explain. 'We put good DNA inside a virus and inject it into your cells' sounds like a horror movie pitch without context. This AR app lets doctors literally HAND PATIENTS a cell and say 'watch what happens.' Spark Therapeutics needed trust-building tools. We built a cellular show-and-tell.

// FEATURES

Vuforia tracking anchors 3D cell models to physical cards. Complete AAV vector delivery animation from injection through therapeutic effect. Interactive layer peeling and zoom controls for detailed exploration. Real-time cellular visualization. Doctor-guided patient education tool designed for clinical environments.